Is ecotourism living in the dirt? Dispelling ecotourism myths.

I’m putting some ecotourism myths to bed this week. It’s a big wide world out there and not all experiences involve, dirt, bugs and canvas!

There’s some crazy ecotourism myths out there, so after a good week away in the wilds of Sweden on our Kolarbyn Wilderness Adventure, I’ve been reminded of a, sometimes tough, reality. Not all experiences are created equal and not all eco travellers are either! I’m commonly asked by some friends that haven’t yet tried ecotourism questions like:

  • “But what are the toilets like?”
  • “But I just want to be pampered!!”

These are all signs of a common misconception of what ecotourism is (or a comment on my friendship group perhaps?). People new to the concept naturally assume it means sleeping on dirt, drinking from rivers and hiking Everest. While those are attributes of some experiences within ecotourism (and don’t knock it till you’ve tried it!), they are just some of the ecotourism myths that hide a much larger spectrum! Ecotourism spans from ultra purist, 100% disconnected from civilisation, ‘as close to nature as you can possibly get’ trips, all the way through to some of the most luxurious and decadent experiences with nature that humanity could ever dream up! And not only is there a spectrum in the experiences you can go out to enjoy, but there is that same variation in YOU, the traveller! Some of you email or call me and tell me how much you hate the developed city life and this constant connection so are just crying out to have as much separation as possible from it. You want the serene, simple and natural beauty that only the most hardcore of ecotourism experiences can offer! Others of you are madly in love with wildlife and so constantly are daydreaming about how to get that next fix! Attenborough just invaded your screens (Love that guy) again with a new documentary and now you just HAVE to finally book in that trip to South Africa to finally see a lion cub in person! However, that doesn’t mean you want to give up all those creature comforts from home. It’s a holiday after all so you want to have it all done for you and that’s ok too! So recognising where in that spectrum you might sit, from jumping in ice cold lakes like some kind of mentalist hippy

to chasing that luxurious feel while you enjoy the natural world

Both are ok! And to help you along, here are a few personal favourite examples of each level:

Ultra luxurious! I want to experience the best of nature while being pampered like a Queen/King!

Whitepod – a little bit of paradise on top of the Swiss Alps.

Whitepod, The Swiss Alps

Book your stay at Whitepod

 Soneva Fushi Resort – An island getaway to disconnect and unwind.

Ecotourism myths

Definitely no ecotourism myths here, this is pure luxury!

Check availability of Soneva Fushi.


The Nawelpi Lodge – Ultimate luxury in a beautiful Chilean nature reserve.

ecotourism myths

Read more about the Nawelpi Lodge

Get me close and personal with nature but give me a cosy bed and a hot meal at the end of each day (and maybe a cocktail or two!)

Discovering Costa Rica Tour – A great overview of an outstanding destination all in one relaxed but adventurous trip

Costa Rica volcano

Start your adventure here.

Kerala backwaters and beaches – A lesser known option that gives you the chance to experience both nature and culture.

ecotourism myths

Explore Kerala on our Kerala backwaters and beaches tour.


Bryn  Elltyd Eco Guesthouse – a cosy Welsh winter escape or summer basecamp for exploring the UK’s greenest neighbour.

Wales conservation Eco Lodge

Vistit the Bryn Elltyd Eco Guesthouse


I’m hardcore. I want the purest, most disconnected, natural experience in nature I can get! Bring it on!!

Kolarbyn Eco Lodge Wildlife Adventure – Nicknamed ‘Sweden’s most primitive hotel’ it delivers an untainted experience in nature. See a taster of our own trip to Kolarbyn.

Sweden adventure

The cabins waiting! Click here.

Ecotracker Animal Tracking Course – Learn to track wild animals like the pro’s with this full blown training course.

Sign up for the Ecotracker Animal Tracking Course


Orangutan and wildlife rescue and community project – Work hard each day towards helping to protect orangutans of borneo and enjoy time with local communities too in the spirit of true ecotourism.

Orangutans - Indonesia

Make a difference on the Orangutan and wildlife rescue and community project.

Ecotourism myths busted!

Hopefully these will get you started. If you’re still unsure then i’m here to help! Email me, call me (+44 (0) 203 772 8820) or message me in our in site chat. I love a good chat!   Max x

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